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Consider the "Sidharth Malhotra and Alia Bhatt" phase during Student of the Year (2012) or the alleged "Ranveer Singh and Anushka Sharma" buzz during Band Baaja Baaraat (2010). These were temporary, manufactured exclusivities designed to sell tickets.
: A prominent cross-cultural romance that moved rapidly from dating in May 2018 to a lavish dual-tradition wedding in December 2018.
