It is considered part of the "cursed image" genre, similar to previous internet shock memes that rely on being "un-seeable" once viewed. Why Did It Go Viral?
That’s the secret they don’t tell you about wildlife photography: most of the craft is subtraction. You remove your smell. You remove your sound. You remove your very presence until you become a stump, a stone, a piece of the wind. Only then does the wild forget you’re a threat and remember you’re just another animal breathing.